All things related to multicast

["James Martin" <>]

At 04:53 PM 9/14/2001 -0500, Tim Ward wrote:

> We actually got the OK from CNN to continue the multicasting for the duration
> of the event.  IMHO what it will take is getting a hold of someone with a
> clue at CNN who saw how their brand suffered wrt unicast traffic, but
> excelled greatly wrt multicast.  Should be the CTO/CIO of CNN?

        It's certainly worth a try, but as someone else mentioned, they 
are AOL/Time Warner owned....


> To what extent are there advertiser problems for this type of service?
> CNN on my local Cable has local ads.  Marshal probably doesn't care about
> the Pizza at Carmen's, though.

        I think that's exactly the reason we'll run into trouble. That's 
why I was thinking that the BBC World Service would be a good candidate. 
Since they don't derive their revenue from ads, it might be easier to get 
them involved.

        - Jim